Graduated in Art History from the University of Málaga, he has balanced his professional career between advertising and his passion for cinema.

In 2010, he joined the McCann Worldgroup team as a producer and director, filming in various parts of the world for clients such as Coca Cola, Campofrío, Movistar, IKEA, Repsol, Acciona, and Banco Santander, among others.

From there, he became part of the production company Royal Production Company in 2022, producing advertising campaigns for prominent agencies such as Ogilvy, Publicis, PS21, or Leo Burnett.

His work as a producer and director has been combined over the years with that of a director and screenwriter, having filmed several fiction short films, among which “A Real Family” and “The House” stand out, having obtained more than 50 international awards; special mention to the Silver Biznaga at the Málaga Festival and the RTVE award for Best Ibero-American Short Film at the Almería International Film Festival.